TikTok Shop · Policy change
TikTok Shop policy update: Added a new Auction promotion eligibility tier requiring creators…
- Added a new Auction promotion eligibility tier requiring creators to meet five criteria (PPS > 3.5, CHR > 150, no high-risk/inferior-performance/IP flags) to appear in seller Auction target plans, with dynamic re-evaluation as signals change.
- Tightened creator-liability around Auction participation: creators flagged for risk, inferior performance, or IP issues are now explicitly excluded and will receive a rejection reason.
- Loosened the Product Disqualification threshold for Customer Experience Index from 2.5× to 3× the category average, giving sellers slightly more headroom before a product is removed from affiliate marketing.
- Made cosmetic/formatting changes to eligibility threshold text (no substantive change to existing PPS 3.5 / CHR 150 general requirements).
📄 Source monitored: TikTok Shop Affiliate Marketing Policy
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This summary was generated by SellerSafe's AI from the before/after of the official policy page on August 26, 2026. It may not capture every nuance — always read the official source before making business decisions. SellerSafe is not affiliated with any marketplace.